Page 4 - HKMA TA2020 Award Brochure

LEAD SPONSOR

AIA Hong Kong and Macau is a subsidiary of AIA Group. AIA Group was established in 1919 and began its
operations in Hong Kong in 1931. Over the years, AIA Hong Kong and Macau has been leading the industry
with its forward-looking vision. AIA Hong Kong and Macau offers customers the most appropriate protection
and financial solutions, meeting their needs and aspirations in different life stages. Guided by its steadfast
belief in “creating shared value” for different stakeholders as well as the society, AIA Hong Kong and Macau
is committed to playing a leading role in driving the economic and social development of Hong Kong and
across the Asia-Pacific region, fulfilling its commitment to the economy and community, helping people live
healthier, longer, better lives.

Over 3 million customers, with the largest number of policies
• Has the largest number of policies in Hong Kong1, serving over 3 million customers2. Approximately one

in three medical insurance policyholders is an AIA customer3.

Multi-channel distribution and professional team
• Over 16,500 financial planners4 and a devoted team of front- and back-end staff strive to deliver excellent

service and operating efficiency.
• Focused on “Premier Agency” strategy to enhance talent development. Founded AIA Premier Academy

in 2011 to recruit and cultivate high-calibre young talent.
• Built long-term partnerships with Citibank, China Construction Bank (Asia) and Public Bank (Hong Kong),

to provide customers with convenient and suitable insurance services through their extensive banking
network5.
• Provides a comprehensive range of products and services to different customer segments through large-
scale and established Independent Financial Advisors.

Over 80 products with well-rounded services
• Offers customers a wide selection of over 80 products to meet their protection and financial needs

– ranging from individual life, group life, accident, medical and health, mandatory provident fund,
personal lines insurance to investment-linked products with numerous investment options; dedicated to
providing superb product solutions to meet the financial needs of high net worth customers.
• The game-changing “AIA Vitality” programme offers instant premium discounts and rewards customers
for pursuing healthy lifestyles.
• Innovative digital platforms facilitating a convenient, customer-oriented experience.

1 Provisional statistics of the Insurance Authority on Hong Kong long term insurance business from January to June 2019. The policies refer to the
Direct Inforce Business of Individual Life and Annuity (Classes A & C) and Other Individual Business (Classes B, D, E & F).

2 AIA Hong Kong internal data (as at 31 March 2019).
3 Based on Hong Kong Special Administrative Region Census and Statistics Department – Thematic Household Survey Report No. 63, Dec 2017, Table 7.1a

and AIA internal data.
4 As at March 2019.
5 The banks herein are authorised distributors and agents of AIA Hong Kong.

2 AWARD FOR EXCELLENCE IN TRAINING AND DEVELOPMENT 2020