Be A Certified Behavioral Consultant-DISC Certification By the Institute for Motivational Living, USA

Be A Certified Behavioral Consultant-DISC Certification By the Institute for Motivational Living, USA


What are Personality Styles?

Every person has distinctive characteristics and qualities, which influence their thinking, preferences and behaviour. The DISC Personality System is a tool that aims to help individuals increase in effectiveness as they identify and capitalise on strengths, whilst recognising potential limitations and blind spots.

DISC is a four-quadrant behavioural model based on the work of William Moulton Marston Ph.D. (1893 – 1947) to examine the behaviour of individuals in their environment or within a specific situation. The acronym DISC stands for the four personality styles represented by the letters: Dominant, Influencing, Steady, Compliant.

Date & Time

Thursday & Friday
7 & 8 October 2021
9:00 am – 5:00 pm


The Hong Kong Management Association,
14/F Fairmont House,
8 Cotton Tree Drive,
Central, Hong Kong

Workshop Features

Motivation of Others

Identify the drivers and motivators of each style to know how to motivate different people.

Positive and Productive Team Working

The Personality Profiling System enables you to understand why others behave in a particular way. When there is a lack of understanding, we tend to misunderstand comments and actions. Understanding other styles allows you to communicate in a more constructive manner by modifying your behaviour to appeal to styles which are different from yours.

Enhanced Communication & Feedback

Profiling helps resolve potential problems by highlighting an individual’s preferred communication style. Once you are aware of an individual’s preferred style, you can adapt your own communication mode. This technique will ensure the desired outcome is achieved though minimising misinterpretation.

Personal Management & Development

People excel and shine in job roles that are a good match for their skills and natural behaviour style. The personality style profile can identify and highlight management and leadership qualities, detail-oriented and organisational skills, natural sales ability, personal service and team-player tendencies.

Common Language of Open Communication

DISC is the universal language of behaviour and emotions. The organisation can have a common language of open communication between colleagues, family members and friends, highlighting the strengths and value that each bring to the team/relationship.

Proficiency to Behavioral Analysis

This two-day intensive programme will equip you with key people-reading skills and help you become provident in Behavioral Analysis. The knowledge and tools covered in the programme will empower you to understand people’s motivations, sources of stress, strengths as well as areas for development and to utilize 4 optimization strategies to help people realize their potential. Though based on the DISC Personality System, the intent of it is to help you become exponent of people assessment/development and not to read assessment reports whim is the focus of other certification programs.

Who Should Attend

Principals, Human Resources professionals, Facilitators and trainers for staff leadership development.

Workshop Leader

George Quek is an accomplished consultant, coach and facilitator who works with senior leaders like CEOs, VPs and GMs and their teams to improve their individual and organizational leadership and management performance. He has trained, coached and consulted for more than 3,000 executives and leaders from over 100 organizations throughout the Asia Pacific in the last 5 years. Prior to that, he had extensive senior leadership experience with Fortune 500 and regional multinational corporations. Recognized as an authority on Structured Mentoring in Asia, George has helped implement mentoring initiatives for more than 15 organizations in the last 2 years. He is the partner in Asia of Clutterbuck Associates, whose founder Professor David Clutterbuck is the world’s leading authority on mentoring. George regularly conducts workshops on Structured Mentoring with the Singapore Institute of Management, Hong Kong Management Association and Thailand Management Association.

George is an adjunct faculty with the Center for Creative Leadership where he coaches and facilitates international senior executives on leadership and personal development. He was part of the faculty panel for the center’s inaugural Advanced Global Leadership program. In addition, he is part of an elite group of coaches specially selected by McKinsey & Company to work with its partners. George is also the founding director of DistincTions Asia, a boutique consulting firm with offices in Singapore, Hong Kong and Thailand.

George earned both a Bachelor and Master in Business Administration from the University of Texas at Austin. He qualifies with a Certificate in Corporate Coaching from Corporate Coach U, USA. George is a certified behavioural consultant and a master certifier for DISC as well as an accredited MBTI and FIRO-B administrator and practitioner. He is also certified in Center for Creative Leadership’s suite of 360 assessment tools like Benchmarks as well as Conflict Dynamics Profile and WorkPlace Big Five ProFile. For innovation, George is a certified trainer in “KnowBrainer”, an innovation tool and process programme from USA.

Information at a Glance


Commencement Date:

Tuition fee for Members:


Tuition fee for Non-members:


Medium of Instruction:


Mode of Instruction:


Due to current COVID-19 situation, the mode of instruction might be changed from face-to-face to online teaching if necessary in the event that face-to-face classes cannot be held. The Association will contact the students concerned with details of such arrangements as necessary.



Course Details

Ms Louise Wan
Phone: +852 2774 8540

General Enquiry / Course Enrolment / Membership Information

Phone: +852 2774 8500 or +852 2774 8501
Fax: 2365 1000

Payment Methods