Page 65 - HKMA/TVB Awards for Marketing Excellence 2019-Dinner Souvenir Programme
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Individual Awards
Judging Criteria
Distinguished Marketing Leadership Awards
1. Signature Campaign
2. Track Record Highlights including Marketing Achievements; Achievements in the Leadership of the Marketing Function
in the Organization or Client Organization; Contributions to the Strategic Business Direction of the Organization or Client
Organization; and Personal Achievements
3. General Contributions
Outstanding Marketing Professional Awards
1. Signature Campaign
2. Track Record Highlights including Marketing Achievements and Personal Achievements
3. Self-improvement Plan
Individual Award Winners Outstanding Marketing Professional Awardees*
Mr Thomas Fong
Marketer of the Year Associate Director, Strategic Initiatives, Wealth & Pensions
Ms Meggy Cheng Sun Life Hong Kong Limited
Director of Marketing
Hong Kong Philharmonic Orchestra Ms Hester Lo
Senior Marketing Officer – Strategic Partnerships
Distinguished Marketing Leadership Awardees* Lan Kwai Fong Group
Mr Kenneth Chan
Deputy General Manager & Head of Marketing & Ms Ng Yuk Fei Alice
Customer Digital Experience Assistant Manager, Merchant Marketing
China CITIC Bank International American Express International Inc.
Ms Meggy Cheng
Director of Marketing
Hong Kong Philharmonic Orchestra
Ms Helle Kwan
Senior Associate Director of Corporate Communications
Ricacorp Properties Limited
63HKMA/TVB AWARDS FOR MARKETING EXCELLENCE 2019