Page 65 - MA2024

Past Campaign Award Winners

2 0 0 3 1 9 9 9
GOLD GOLD
One2Free SMS Lovers A Sentimental Journey
SILVER SILVER
The Power of Love - The Power of Music Tierra Verde – Breaking Through A Bleak Market
BRONZE BRONZE
Ocean Park Halloween Bash 2002 Panadol Cold & Flu Campaign
CERTIFICATES OF MERIT CERTIFICATES OF MERIT
New World PCS - Twins Mobile – Breakthrough Info-tainment Service DFS Galleria – Targeting A Changing Customer
Keeps Idols Close Festival Walk: Set Your Own Boundaries
McDull, Hong Kong One Egg Tart Swire Properties: StarCrest – 5-Star Luxury at a 9-Star Location
Watsons Water – Wats Next
1 9 9 8
2 0 0 2 GOLD
GOLD Lipton Ming Han Ching Tea Bags
The Making of RoadShow SILVER
SILVER Tse Sui Luen Jewellery - The Launch of 5th C Jewellery Consultancy
Cathay Pacific – The World’s Biggest Welcome Service – A New Dimension in Diamond Marketing
BRONZE BRONZE
See You at Café de Coral Dai Pai Dong – Passion of Hong Kong
BRONZE CERTIFICATES OF MERIT
An Exceptional Community for An Exceptional Childhood The Launch of Colgate Sensation Whitening Toothpaste
– Discovery Bay Siena one Marketing Campaign Hang Seng Smartlnvest Services
CERTIFICATES OF MERIT SpeedPost – We Put Time on Your Side
Hang Seng Femina Banking – Lead a Fabulous Life
Hang Seng M.I. Kid” Account - Develop your Children’s Potential 1 9 9 7
for Great Achievements”
GOLD
2 0 0 1 The Launch of One2Free
GOLD SILVER
The Leighton Hill – Home to the New Aristocracy Shell Supercharged 881 Friends of the Road
SILVER BRONZE
Orangeworld – A World Where Your Fantasy Takes Flight Product Launch of Lee Kum Kee Seasoned Soy Sauce for Seafood
BRONZE in 1996
Ribena Mobile the Ultimate Breakthrough CERTIFICATES OF MERIT
CERTIFICATES OF MERIT 1996 American Express Credit Card Launch
Allergan - Complete Repositioning Campaign 903 id club Programme
Manulife - The MPF Launch Campaign Shanghai Tang – Made by Chinese
SUNeVision - Launch of Propertystreet.net
1 9 9 5
2 0 0 0 GOLD
GOLD The Kingswood Villas Metamorphosis
SUNDAY Independence Day SILVER
SILVER Standard Chartered Credit Card Real Life Privilege
Ocean Shores – Live the Good Life, Live at the Best BRONZE
BRONZE Launching of HMV Superstores: Music at its Best
The Creative Positioning of 5-7 Seater Mazda Premacy Capsule V CERTIFICATES OF MERIT
CERTIFICATES OF MERIT DHL Jumbo Box – Air Freight Made Easy
BOC U-point Credit Card Open Learning Institute of Hong Kong - MBA Degree Programme
Hong Kong’s Tender – You Name the Price Rinnai Gas Clothes Dryer – A Breakthrough for Towngas
Guangzhou-Kowloon Through Train Service Improvement Turned
Business Around

* The order of presentation of the campaigns receiving the same award is based on the alphabetical order of the company name.

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HKMA / VIUTV & NOW TV AWARDS FOR MARKETING EXCELLENCE 2024

10/4/2024 12:07:41 PM
Dinner 2024 souvenir programme.indd 63
Dinner 2024 souvenir programme.indd 63 10/4/2024 12:07:41 PM