AI-Ready HRBP+ Certification Programme
Overview
Develop the next generation of HR Business Partners for the Greater Bay Area
Practical. Strategic. AI-enabled.
Key Differentiators
- First GBA-Certified AI-Powered HRBP Qualification
Jointly endorsed by GDHR, Macau GBAHR, and HKMA — the only tri-region HRBP credential in the market. - Only Programme with Tri-Region Panel Assessment
Final project reviewed by seasoned practitioners from Guangzhou, Hong Kong, and Macau. - Only Programme Built for AI x HRBP
Every module incorporates practical AI usage that strengthens HR thinking and execution. - Only Programme Reflecting True GBA HR Practice
Covers compliance, culture, business norms, and talent practices across CN / HK / MO. - Regional Faculty Board
Cross-border, practice-led, grounded in real business challenges across the Greater Bay Area.
Programme Overview
HR is undergoing a fundamental shift. Organisations now expect HR partners who can think strategically, communicate with clarity, analyse data confidently, and use AI to enhance decisions and outcomes.
The AI-Ready HRBP+ Certification Programme is the first cross-border HRBP qualification recognised across Guangdong, Hong Kong, and Macau, equipping participants with:
- A modern strategic HRBP mindset
- Cross-border HR competence across the GBA
- AI-enhanced execution across the entire employee lifecycle
The programme includes 10 modules across
- Foundations for the GBA-Ready HRBP
- AI-Driven HRBP Impact Across the Employee Experience
- GBA Joint Panel Evaluation & Certification
Program Structure for PART A- Foundations for the GBA-Ready HR Business Partner (4 Modules)
Develop the strategic mindset, business understanding, and regional fluency unique to HR work across the Greater Bay Area.
A1. From HR to HRBP: Becoming a Strategic Partner
Develop the mindset and decision discipline required to advise leaders with confidence.
A2. Business Understanding & People Analytics: Speaking the Language of the Business
Turn data, intuition, and business context into actionable HR insights.
A3. Influencing Leaders & Telling the Right Story
Communicate people insights in a way that shapes leadership decisions.
A4. HR in the Greater Bay Area (CN / HK / MO)
Navigate cross-border complexity with confidence in compliance, culture, and expectations.
Who Should Attend
- HR Generalists, HR Managers, HR Officers preparing for HRBP roles
- Specialists in TA, L&D, ER, Compensation, or HR Transformation
- Business leaders or HR professionals working across CN/HK/MO
- No prior AI or technical background required
Programme Faculty – GBA Practitioner Board
| Daryl Choy | — Program Director: Author of Experience Wave and HKMA Examiner specialising in AI application, experience design, and HRBP capability building. |
| Donald Li | — Guangdong HR Management Association (GDHR): Provides GBA-wide HR standards insight and authoritative understanding of mainland HR practices. |
| Erik Lai | — Co-Founder, Actprof: Talent development consultant focused on organisational capability and learning excellence. |
| Irene Cheung | — HR & Administration Director: Experienced leader in employee relations, compliance, and Mainland–Hong Kong HR operations. |
| Louisa Kuoc | — Macau GBAHR Association: Senior HR leader with extensive experience across Macau and Greater Bay Area operations, specialising in talent development, retention, and cross-border labour relations. |
| Professor Randy Chiu | — Hong Kong Baptist University: Renowned scholar in leadership, talent management, and organisational excellence. |
| Sindy Lin | — Senior HR Executive: Cross-border HR leader with extensive experience in China’s AI and technology sectors. |
| Jacinta Ho | — Macau Greater Bay Area HR Association: Represents Macau’s HR community with deep knowledge of local industry practices, specialising in cross-border talent acquisition, talent development, and employer branding. |
| Kelvin Ng | — Principal Consultant, Frame Training: Expert in leadership development, team performance, and organisational learning. |
| Wilson Chu | — Partner, HMI Consulting: Specialist in performance management, compensation design, and rewards strategy. |
Who Should Attend
- HR Generalists, HR Managers, HR Officers preparing for HRBP roles
- Specialists in TA, L&D, ER, Compensation, or HR Transformation
- Business leaders or HR professionals working across CN/HK/MO
- No prior AI or technical background required
Information at a Glance
Code:
CBI-A0223-2026-1-FCommencement Date:
Tuition fee for Members:
HK$5,000Tuition fee for Non-members:
HK$5,200Medium of Instruction:
CantoneseMode of Instruction:
Face-to-faceEnquiry
Course Details
| Ms Cindy Chan | |
| Phone: | 2774 8510 |
| Email: | cindychan@hkma.org.hk.hk |
General Enquiry / Course Enrolment / Membership Information
| Phone: | 2774 8500 / Ivy Ng 3468 6023 / Shino Choi 3468 6024 / Windy Ng 3468 6025 |
| Email: | hkma@hkma.org.hk |
| WhatsApp: | 9149 0408 |