Public Relations serve as an interface between a company and its customers, and are of particular importance – as a major factor in a company’s growth. By maintaining a good relationship with your clients, establishing rapport with the media, and developing a credible corporate image, your products or services can often be established in the market more easily. This course is specially designed to provide participants with the knowledge and skills required to manage public relations and turn them to their advantage.
Information at a Glance
Tuition fee for Members:HK$1,050
Tuition fee for Non-members:HK$1,150
Medium of Instruction:English
Mode of Instruction:Distance Learning & Self-study
Due to current COVID-19 situation, the mode of instruction might be changed from face-to-face to online teaching if necessary in the event that face-to-face classes cannot be held. The Association will contact the students concerned with details of such arrangements as necessary.