Distance Learning Higher Certificate Programme on Business Management - Introduction to Marketing Management

Distance Learning Higher Certificate Programme on Business Management - Introduction to Marketing Management

Overview

企業的成敗,最重要的因素之一是看其提供的產品或服務是否被市場接受,因此,每一個管理人員都必須具有市場管理的知識及技巧。本科內容主要包括市場研究、訂價政策、銷售預測、推薦及推銷售技巧、客戶分析、產品計劃等。

Information at a Glance

Code:

NBHBM-70105
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Commencement Date:

Course fee for Members:

HK$580

Course fee for Non-members:

HK$610

Course Materials:

Chinese

Mode of Instruction:

Distance Learning & Self-study
Brochure

Enquiry

Course Details

Ms Shirley Chan
Phone: 2774 8569
Email: details.cdp@hkma.org.hk

General Enquiry / Course Enrolment / Membership Information

Phone: 2774 8500 / Ivy Ng 3468 6023 / Shino Choi 3468 6024 / Windy Ng 3468 6025
Email: hkma@hkma.org.hk
Fax: 2365 1000

Payment Methods