Page 79 - MA2025-Souvenir-Programme

Past Campaign Award Winners

2 0 1 8 2 0 1 5
GOLD GOLD
Carlsberg - Probably the Best Beer Marketing Revolution Coca-Cola China Ltd - Share A Coke
SILVER SILVER
Citibank - It’s a Bank in My Hand British Motors Limited - The Unexpected – All New Discovery Sport
BRONZE BRONZE
Pricerite - Small Space Big Universe Maxim’s Caterers Limited - Mooncake Market Revolution – Maxim’s
EXCELLENCE AWARDS Egg Custard Mooncake 2014
Chow Tai Fook - Love of a Lifetime EXCELLENCE AWARDS
Chow Tai Fook – T MARK “To Tell the Truth” Arome Bakery (HK) Co Ltd - Arome Anew & Beyond
HSBC - The One Card That Has It All Pricerite Stores Limited - Small Space: Big Universe
MERIT AWARDS Nestle Hong Kong Ltd - Frutips Relevancy Campaign
CK Asset - Ocean Pride Development MERIT AWARDS
HKJC - Striding On The Hong Kong and China Gas Company Limited - Cook For Love
McDonald’s - McCafé “It’s What’s Inside That Counts” The Hong Kong and China Gas Company Limited - Total Kitchen Solution
Watsons Water - Watsons Water ‘Drops of Fun’ Rewards K11 Concepts Limited - The Revolutionary Art x Commerce Retail Model –
Local Customer Recognition As Our Continued Driving Force
2 0 1 7 PrimeCredit Limited - Turning Property into Cash
GOLD
1O1O – Be Distinctive 2 0 1 4
SILVER GOLD
Welend – Disrupting Traditional Loan Harbour City - Rubber Duck Joy to the World Campaign
BRONZE SILVER
NESCAFÉ South East Asian Range Campaign Wellcome's 'Like Always' Campaign
EXCELLENCE AWARDS BRONZE
Carlsberg – If Carlsberg Did Marketing CLP Power - 'Let’s Save Now For A Better Future' Marketing Campaign
K11 Concepts – Disruptive New Business Innovation for EXCELLENCE AWARDS
Millennial Entrepreneur – K11 Natural Chow Tai Fook ‘The Perfect One’ Bridal Campaign 2013
PrimeCredit – WeWa New Brand Launch Campaign – WeShake WeWin Environmental Protection Department - Food Wise Hong Kong
WeWa PrimeCredit - Golden-teeth Promise
MERIT AWARDS MERIT AWARDS
FWD General – FWD Drivamatics Mobile App RunOurCity ‘Free to Run 3.23 Hong Kong Streetathon’
FWD Life – This is How Insurance Works Today McDonald’s Restaurants - From CNY to WNY: Making the Most
MoneySQ – Revolutionize Hong Kong Financial Market of the New Year
Pizza Hut – Roulette Cheesy Bites Pizza: The Brave-or-Crave Challenge Tai Hing Catering Group - My Hero 太好味道
Times Square: This is Your Time; Timely Transformation Of
2 0 1 6 A Fading Meeting Place
GOLD 2 0 1 3
csl Hit the BIG time on a BIG network
SILVER GOLD
ManulifeMOVE PCCW - HKT mobile service ‘Ultimate Mobility’
BRONZE SILVER
Tai Hing – My Hero II: The Rise of Hero Chef Harbour City – Doraemon Brings Innovative Surprises through Joyful
EXCELLENCE AWARDS Experiences
AIA – Love is in Every Moment – Father & Daughter BRONZE
Crown Motors – FUN2GATHER Toyota Sienta & Spade Love the Planet 4.22 Hong Kong Goes Green Monday
McDonald’s – Next Generation of Customer Experience EXCELLENCE AWARDS
MERIT AWARDS Turning Brand Culture into Customer Benefit – Fairwood 40th
3HK – Making Better Anniversary
FWD Savie Insurance ‘Simply Unbeatable’ Campaign Breakthrough the Dark Side of Hong Kong Disneyland
McDonald’s – A Surprise in Disguise McDonald's Restaurants – i'm Amazing
Standard Chartered x Asia Miles Launch Campaign MERIT AWARDS
Dairy Farm - Wellcome – Low Low Price Watcher
The Hong Kong Jockey Club – Happy Wednesday
McDonald's Restaurants – It's Mac Time Tonight
TSL ︱謝瑞麟 Brand Revitalization – Rising from The Gloom

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HKMA / VIUTV & NOW TV AWARDS FOR MARKETING EXCELLENCE 2025