SG-47612-2019-2-FC – The Hong Kong Management Association
Techniques of Storytelling at Work

Techniques of Storytelling at Work


Storytelling is the art of telling a story that will engage listeners, by connecting facts and emotions. In workplace, we could use it during our presentation to make our message memorable to the audience. Whether you’re making a sales pitch, sharing case studies, presenting financial data, implementing an IT system, or orienting a group of new hires, you could add in stories. Every story has a message and follows certain structure with key elements. By painting a picture in your audience’s mind and making them feel what you are presenting, you will become a more effective presenter.

Information at a Glance

Commencement Date:

December 17, 2019

Tuition fee for Members:


Tuition fee for Non-members:


Medium of Instruction:



Course Details

Ms Diana Li
Phone: 2774 8552

General Enquiry / Course Enrolment / Membership Information

Phone: 2774 8500 or 2774 8501
Fax: 2365 1000

Payment Methods