In today’s highly competitive business climate, product knowledge is not enough to generate sales. In order to increase business, we depend more and more on effective sales presentation and closing skills. Therefore, in any sales situation, we have to convince our clients, overcome their objections, and then persuade them to close the deal.

This workshop is designed to help executives to master these vital skills, and to apply them in daily sales activities to win more business.

Upon completion of the workshop, participants will be able to:

• Improve their sales presentation skills
• Increase confidence level in presentations
• Present technical information to clients effectively
• Handle sensitive issues that arise during presentations
• Handle objections in an assertive and constructive fashion
• Improve closing techniques

• Sales executives who are required to make presentations frequently
• Marketing and sales staff who want to sharpen their closing skills
• Technical sales and marketing personnel who need to present complicated technical data or
  information