2023 Campaign Awards
Campaign Award Winners
Now TV Gold Award
“'Yayoi Kusama: 1945 to Now'”
M+, West Kowloon Cultural District
Silver Award
"Better protection, better healthcare"
AXA Hong Kong and Macau
Bronze Award
“HSBC Mobile Banking presents: DuoVerse”
HSBC
Excellence Awards
"McDonald's Baby Shark 齊齊減塑"
McDonald's Hong Kong
"East Rail Line Cross Harbour Extension Opening Campaign"
MTR Corporation
"Share for Good"
New World Development
Merit Awards
"McDonald's Big Mac x 季前賽 x 903 All Star 籃球賽"
McDonald's Hong Kong
"McDonald's Raise Your Arches (去麥記lor)"
McDonald's Hong Kong
"Tai Hing 33rd Anniversary - Milk Tea Campaign"
Tai Hing Catering Group
"When WeLend A.I. Technology and Humanity Meet for Empowering ‘Financial Sustainability"
WeLend Limited
|
AXA Excellence in Greater Bay Area Marketing
|
“Nice to meet you again”
Cathay
"MTR Cross Border Campaign - Reconnecting Relationships and Beyond"
MTR Corporation
|
Chow Tai Fook Excellence in Use of Data and Technology
|
"livi Rewards”
livi bank
"When WeLend A.I. Technology and Humanity Meet for Empowering ‘Financial Sustainability”
WeLend Limited
|
Citibank Excellence in Innovation
|
"HSBC Mobile Banking presents: DuoVerse"
HSBC
"Share for Good"
New World Development
"When WeLend A.I. Technology and Humanity Meet for Empowering ‘Financial Sustainability"
WeLend Limited
|
Manulife Excellence in Influencer Marketing
|
"HSBC No.1 Buy Now Pay Later Campaign 2022"
HSBC
“McDonald’s Baby Shark 齊齊減塑”
McDonald’s Hong Kong
"McDonald's Raise Your Arches (去麥記lor)"
McDonald's Hong Kong
|
McDonald's Hong Kong Excellence in Branding
|
"Hang Seng 90th Anniversary - Ever Growing Ever Innovating"
Hang Seng Bank Limited
Yayoi Kusama: 1945 to Now
M+, West Kowloon Cultural District
McDonald's Raise Your Arches (去麥記lor)
McDonald's Hong Kong
|
Pizza Hut Hong Kong Excellence in Content Marketing
|
"HSBC Mobile Banking presents: DuoVerse"
HSBC
|
Prudential Excellence in Customer Engagement and Experience
|
"Nobody Does Rugby Sevens Like Hong Kong"
Cathay
"HSBC Mobile Banking presents: DuoVerse"
HSBC
"East Rail Line Cross Harbour Extension Opening Campaign"
MTR Corporation
|
Tai Hing Group Excellence in Marketing Collaboration
|
"World Cup for All"
Chinachem Group - Central Market
"Arts Cafe: Brushstrokes that Bridge Perspectives"
Hong Kong Tourism Board
"HSBC Premier Elevate Campaign"
HSBC
"McDonald's Big Mac x 季前賽 x 903 All Star 籃球賽"
McDonald's Hong Kong
Excellence in Agility and Normalcy Resumption
"HSBC SuperStart 2023"
HSBC
"Share for Good"
New World Development
Excellence in Customer Insights
"Better protection, better healthcare"
AXA Hong Kong and Macau
"Make time for me-time"
AXA Hong Kong and Macau
"The Only Pet CEO Plan"
OneDegree Hong Kong Limited
Excellence in Online and Offline Integration
"McDonald's Big Mac x 季前賽 x 903 All Star 籃球賽"
McDonald's Hong Kong
"Endless Summer - Go Splash! Have crazy fun at Water World"
Ocean Park Corporation
Excellence in Segment Marketing
"DBS BusinessClass"
DBS Bank (Hong Kong) Limited
"Business Level Up Campaign"
Hang Seng Commercial Banking
Excellence in Small Budget Marketing
"World Cup for All"
Chinachem Group - Central Market
"CLP Power Connect Low-Carbon Ambassador Scheme"
CLP Power Hong Kong Limited
"CLP Smart Energy Award Programme"
CLP Power Hong Kong Limited
Excellence in Social and Community Good
"CLP Power Connect Low-Carbon Ambassador Scheme"
CLP Power Hong Kong Limited
"Building Stronger Communities Together"
The Hong Kong Jockey Club
"Share for Good"
New World Development
"McDonald's Baby Shark 齊齊減塑"
McDonald's Hong Kong
Excellence in Video Marketing
"Here we are for your health"
FWD Hong Kong
"McDonald's Big Mac x 季前賽 x 903 All Star 籃球賽"
McDonald's Hong Kong
"Prudential We Do Family Campaign – “Love Transcends Time”"
Prudential Hong Kong Limited
* The order of presentation of the campaigns receiving the same award is based on the alphabetical order of the company name.