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BEST ORGANIZATION AWARD


OBJECTIVE

The Best Organization Award aims to recognize organizations which

  • have demonstrated excellence in launching successful marketing campaigns and brought positive impact to the marketing community;
  • have nurtured distinguished marketers making significant contributions to the marketing development of their companies and the community;
  • have achieved outstanding performance in both Campaign and Individual Awards.


ELIGIBILITY

The Best Organization Award is open to organizations which have participated in both Campaign and Individual Awards. They have to submit at least two entries to Campaign Awards and at least one nomination to the Individual Awards. Eligible organizations are not required to submit additional write-up information.


JUDGING MECHANISM

The judging mechanism of the Best Organization Award covers three key components as follows:

  1. Overall performance of participating campaigns in Campaign Awards (60%)
  2. Overall performance of participating marketers in Individual Awards (30%)
  3. Overall participation in both Campaign & Individual Awards


PARTICIPATION SCORES FOR CAMPAIGN AND INDIVIDUAL AWARDS

Campaign Awards No of Entries Participation Scores
2 2
3 3
4+ 4 (Maximum Points)

Individual Awards No of Entries Participation Scores Total Maximum Points (a+b)
a. Distinguished Marketing Leadership Award b. Outstanding Marketing Professional Awards
1 2 1 4
2 2
3 3
4+ 4


AWARD AND RECOGNITION

The winner of the Best Organization Award will be determined by the Board of Examiners