ELIGIBLE MARKETING CAMPAIGN
| - | A marketing campaign for a product, a service or a public service issue. |
| - | A marketing campaign launched after October 2023 and with demonstrable results. |
| - | The campaign is substantially different from previous submissions by the same company or organization. |
| - | The marketing campaign is developed for either the Hong Kong market, or Hong Kong and the Mainland China market, although supporting materials need not have been produced locally. |
| - | The campaign for the Mainland China market should be run by a Hong Kong company or organization. |
