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傑出銷售專業大獎
評分準則

55TH DSA PROGRAMME JUDGING INFORMATION

Paper (15%) + Interview Session (85%)
* 65% is the passing mark for each criterion

  1. PAPER (15%)
    Judging Criteria for PAPER

    Appendix I Reference letter from nominee's company
    20% Reasons for nominating the nominee
     
    Appendix II Nominee’s background and work history
    20% What are your aspirations as a salesman
    20% Personal achievement and continuous development
    40% Nominee's opinion on the theme of the 56th DSA - Forged in Righteousness (秉道 • 百煉!)
     
    Appendix III Summary of product/service information for each nominee, which will present at the interview session
     

  2. INTERVIEW SESSION (85%)
    The interview session is divided into 2 parts.
     
    PART I (PRODUCT/SERVICE PRESENTATION) (60%)
    (3 minutes) Presentation by the nominees on specific products or services indicated in Appendix III
    (3 minutes) Answering challenges by the judges and encourage the judges to have follow-up discussion or conversation
     
    PART II (EFFECTIVE SELLING) (25%)
    (2 minutes) Presentation on selling a product to a specific group of customers (both are randomly chosen by the nominee)
     
  • Judging Criteria for PRODUCT/SERVICE PRESENTATION + Q&A (60%)
    20% Demonstration of Professionalism
    20% Customer Engagement and Rapport
    20% Product and Market Knowledge
    40% Sales Closing Capability
  • Application of selling skills (Effective Selling Session) (25%)
    20% Agility and Innovation
    20% Relevance to the Target Audience
    20% Customer Engagement and Rapport
    40% Sales Closing Capability