Page 32 - MA2022-Souvenir-Programme
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An Introduction to


                        The Hong Kong Management Association










            The Hong Kong Management Association (HKMA) is a leading professional organization which was established in 1960 for the
            purpose of advancing management excellence in Hong Kong and the region.

            Services provided by HKMA can be categorized into three major areas, namely education and training; management services and
            membership services.

            With a commitment to nurturing human capital through management education and training at all levels, HKMA offers around
            2,000 training and education programmes covering a wide range of management disciplines for over 50,000 executives every
            year.    For distance learning courses, seminars and workshops, certificates, diplomas, all the way to bachelor’s, master’s and
            doctorate degree programmes jointly organized with prestigious overseas universities, these programmes are suitable for
            executives at different stages of development.  HKMA also provides specially designed corporate training which is geared to the
            particular needs of different organizations.

            The Association believes learning while networking works best for achieving continuous development.  Diversified management
            services are offered to provide platforms for business executives to exchange ideas, to network and to gain professional
            development.  Annually, the Association organizes diverse functions such as Annual Conference, special topic seminars and
            workshops.  Prominent business leaders are invited to share their invaluable insights and wisdom on the most updated trends
            and development of management.

            Business award is another major area of HKMA’s management services.  To promote best practices in management, each year,
            the Association organizes nine business awards in Hong Kong and Mainland China, recognized as the highest accolades of the
            business community.  These include the Best Annual Reports Awards, the HKMA Quality Award, the Award for Excellence in
            Training and Development, the HKMA/ViuTV & Now TV Awards for Marketing Excellence, the Hong Kong Sustainability Award,
            the Hong Kong Management Game, the Distinguished Salesperson Award, the HKMA/HKT Global Innovation Award and the
            Award for China Marketing Excellence.

            With a total of over 13,000 members including individuals and corporates, membership service has always been a priority for the
            Association.  A comprehensive range of membership activities such as seminars, forums, luncheons, company visits, study tours
            and networking activities are offered every year.  Another distinctive feature of membership is the six Specialist Clubs which
            provide opportunities for members with similar interests to meet and develop further their specialist knowledge.  The highlight
            event of membership is the Annual Fellowship Dinner which provides an excellent platform for members to extend their network.

            Website: www.hkma.org.hk



























            30    HKMA/VIUTV & NOW TV AWARDS FOR MARKETING EXCELLENCE 2022
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